Technology companies get a lot of press for the unique cultures they create. And whether those cultures are laid-back and easygoing or hard-charging and results-focused, technology firms know how critical it is to have strong cultures and missions. Survey responses from the 2018 Radford Talent Pulse Survey indicate “innovation” tops the list of words used to describe company cultures in the sector, and managerial roles are key when it comes to reinforcing cultural values and driving culturally-congruent behaviors.